SPF365
Brief: Develop a campaign to promote sun protection and skin cancer prevention. SPF365’s campaign was driven by the mission to elevate awareness about skin cancer prevention and the importance of daily sun protection. In partnership with The British Skin Foundation, the goal was to inspire a deep, heartfelt commitment to skin health among the younger generation. This campaign emphasises the necessity of regular mole checks to aid in preventing skin cancer development, fostering a culture of proactive and empowered health practices.